The Beyblade Battle Association is the sport's governing body across the original trilogy, promoting Beyblade worldwide and running the World Championship. It is bought out and rebranded BEGA by villain Boris Balkov during G-Revolution, then re-forms modestly after BEGA's collapse.
What to know
Full name: Beyblade Battle Association
Chairman: Mr. Dickenson; Director: Susumu Hiwatari
Other staff: Blader DJ (referee/commentator), Hiro Granger (coach), Mr. B (scientist/researcher), Ken Daiba (GBC Steering Committee president), AJ Topper and Brad Best (international dub commentators)
Promotes Beyblade as an open, competitive sport rather than a purely professional league
Does not officially tolerate cheating, though the Barthez Battalion evaded punishment by not being reported
Bought out by Boris Balkov and rebranded BEGA after the original World Championships
Restarts as a small operation after BEGA's headquarters is destroyed
