Credited within the community as the creator of the Beyblade toy line, Mashimo (眞下修) has held a long run of titles at Takara Tomy. He moved from Board Director and Senior Executive Officer into Head of Toy Business HQ, was demoted to Global Products Strategy on February 27, 2012, then rose to Chief Marketing Officer that June. He led New Products Planning briefly before losing that role in October 2012, regained the Board Director seat and the Executive Managing Officer title alongside Head of Toy Business HQ on June 26, 2013, lost the Head of Toy Business HQ role again on April 1, 2014, and settled into the sole title of Executive Managing Officer, stepping down as Board Director, on May 26, 2014.
What to know
Current title: Executive Managing Officer, Takara Tomy
Demoted from Head of Toy Business HQ to Global Products Strategy on February 27, 2012
Became Chief Marketing Officer on June 27, 2012
Reappointed Executive Managing Officer and Head of Toy Business HQ on June 26, 2013
Stepped down as Board Director on May 26, 2014
Worked on
Beyblade toys
Named elsewhere on this site
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